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Content Marketing: What value does it hold for your business?

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Many businesses are unsure of the benefits of Content Marketing and the value it holds. Some are...

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New study reveals the optimum viewing time for online ads

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InSkin Media have conducted an eye-tracking study of nearly 4,300 consumers, discovering that viewable online ads receive...

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Why September is a great time for raising your profile

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I think it’s fair to say that we’re all feeling it. The resigned acceptance that our beloved...

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1 in 5 PR disasters break on Twitter, while 94% are inflamed by Twitter trolls

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New international study identifies Twitter as the key driver for PR disasters online 94% of all PR...

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Top tips to create a killer call-to-action

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When creating an email campaign, a blog post or even a landing page, the main aim of...

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How to stand out from the crowd by powering up your online PR.

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As a key decision maker in any business, your primary targets and strategies are going to be...

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The winner takes it all. Why Industry Awards are a great way to increase your profile

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As part of a successful business, it’s sometimes easy to become so busy that the one person...

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Useful metrics for PR Campaigns in the Built Environment

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When creating any PR campaign, it’s important to identify what metrics will be used in order to...

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Why content marketing works for the FM, Buildings, Energy Efficiency & Construction sectors

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What is ‘Content Marketing’? It means different things to different people. The best definition we have come...

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How to make your FM business stand out from the crowd

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With #WorldFMDay happening on 16th May, and all the different content and social media campaigns from Facilities...

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Win More Specifications Without BIM and Other Buzzwords

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Darren Lester, founder of building product research platform, SpecifiedBy, shares some of the insights from their upcoming...

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